Dental Clinic Marketing
Focused on New Patient Growth.

We offer local and organic SEO, Google Ads management, content and video production, website design, and reputation management. Every service is tailored for dental practices and focused on one outcome: bringing more new patients through your door. Whether you are starting fresh or improving existing results, we build a strategy around your practice’s specific goals and local market.

We work with dental practices across western Canada, including Calgary, Vancouver, Edmonton, Kelowna, Saskatoon, and Victoria. Each city has its own competitive landscape, and our strategies are built specifically for the market your practice operates in. We also work exclusively with one practice per geographic area, so your investment never benefits a nearby competitor.

AI assistants like ChatGPT, Perplexity, and Google’s AI Overviews increasingly pull answers from authoritative, well-structured sources. We optimize your content for these platforms by building strong E-E-A-T signals, structuring information clearly, and establishing your practice as a trusted local authority. Our approach is built for both traditional search and the growing wave of AI-powered discovery, so your practice stays visible wherever patients are looking.

Yes. Case Dentistry works only with dental clinics and practices. This focus means every strategy we build draws on years of dental-specific experience: how patients search for a dentist, what makes them choose one practice over another, and which marketing tactics consistently drive new patient growth. You are not working with a generalist team learning as they go.

General agencies spread their expertise across dozens of industries. We focus on one: dentistry. Every campaign, landing page, and piece of content we produce is informed by deep experience working with practices across Canada. You get a team that understands the dental industry and knows what actually moves the needle for practices like yours.

Most practices we work with begin seeing meaningful improvements in keyword rankings within 3 to 4 months. We require a full 6 months before doing a comprehensive evaluation, as that is when the compounding effect of our strategy becomes clear. Google Ads campaigns, by contrast, can generate new patient inquiries within the first few weeks of going live.

Dental SEO is the process of improving your clinic’s visibility in Google search results without paying for ads. When a patient searches “dentist near me” in your area, strong SEO means your practice appears at the top. It is one of the most cost-effective long-term strategies for patient growth, because high rankings bring consistent traffic and new patient inquiries over time.

Google Ads place your practice at the top of search results when someone nearby is actively looking for a dentist. Unlike SEO, results are immediate. We handle everything from keyword selection to ad copy and ongoing optimization, with the goal of lowering your cost per new patient over time. Most practices see measurable new patient inquiries within the first few weeks of launching.

Our focus is on outcomes that matter: new patient inquiries, booked appointments, and improved local search rankings. Results vary by market and starting point, but practices we work with across Canada consistently see growth in inbound calls and a stronger online presence. We report transparently so you always know what your investment is producing.

Not always. We assess your existing website before making any recommendations. In some cases, targeted improvements to your current site are all that is needed. In others, a new custom site provides a stronger foundation for long-term growth. If a new website is recommended, we build it around patient acquisition: clear messaging, easy online booking, and design that converts visitors into appointment requests.

We track what actually matters: phone calls, form submissions, online bookings, and keyword rankings. Using Google Looker Studio, we create clear reporting dashboards that pull data from Google Analytics and Google Search Console. You also get 24/7 access to a live keyword monitoring tool, so you can see your progress in real time, not just at monthly check-ins.

Absolutely. Many practices we work with coast to coast manage their own social media or patient communications while we handle SEO, paid ads, and technical strategy. We complement your existing efforts rather than replace them. Our role is to take on the high-impact work that requires consistent expertise, so you can stay focused on running your practice.